WHEN IN ROME

The city of Rome, a world-renowned symbol of Italian beauty (not unlike our products) and a premier destination for tourists – both international and those from within Italy herself, now has a new (store) face within its center city plaza, Piazza di Spagna building 52.

What a place for friends and family close to our brand as well as brand partners from all around the globe to gather and celebrate the grand opening of our flagship BRIC'S MILANO store! The storefront number holds huge significance for the BRIC'S MILANO brand as well, having provided the world with genuine Italian leather products since 1952.

The store space, paying homage to everything that is BRIC'S MILANO with its sleek, modern, and fashionable design, was built with one thing in mind – our fans. Fans who visit the store will be provided with an exclusive view into the BRIC'S brand through featured event collections that we feel represent the spirit of travel instilled into our brand, as well as a unique shopping experience that allows visitors to choose not only from the collections on display, but also products available through multimedia shopping stations as well.

The goal was to create a hub that could be shared with our fans new and old, that provided a special shopping experience for our special people, being designed unlike anything else available from BRIC'S MILANO, sharing our history and the story of Mario Briccola. From his founding and introducing us to the world in 1952 right up to the opening of this store in 2018 — and that is something we are truly excited to share with any and all of you who will be humbling us by visiting us here in the glorious city of Rome.